Monetization

Accelerate demand. Increase profit.

As AI reshapes cost and value dynamics, we help companies navigate the shift—modernizing business models, pricing, and sales motions to capture value in a new era.

Monetizing in the Age of AI 
We design pricing architectures that reflect evolving cost structures and customer expectations—unlocking revenue and margin opportunities others miss.
Offer Packaging & Deal Terms  
We help teams package and monetize their products for clarity, perceived value, and commercial performance.
Demand Planning & Discounting 
We connect monetization strategy to sales execution—defining promotions, discounting controls, and sales incentives that drive action and conversion
Cost Structure & Margin Assessment 
We evaluate the true cost of delivery and identify where margin is lost—then fix leaks and redesign value capture models to protect profit.

White Paper

Pricing in the Age of AI: Five Strategies for Disruptive AI Monetization

Explore five breakthrough strategies to monetize AI in a market that demands outcomes, personalization, and pricing innovation.

Expert Spotlight

Troy R.

Monetization strategist with a strong track record designing metrics, scorecards, and incentive systems that drive business performance and fund growth.

Over 20 years of executive level analytics and advisory experience at McKinsey Accenture, and IBM, with experience in healthcare, supply chain, and food tech.

Johan S.

Revenue strategist reengineering pricing and trade promotion strategies to improve margin, revenue alignment, and ROI.

Brings 25 years of strategy and operations experience across food & beverage, , and packaging industries.

Sam H.

Growth and monetization leader with a track record of boosting revenue and profitability in early-stage and scaled businesses.

Former BCG consultant and Chief Growth Officer with deep expertise in pricing strategy, revenue ops, and GTM transformation.

CASE STUDY

Monetizing Customer Success: $500M in Growth Through Attached Sales

A Fortune 500 enterprise technology company sought to monetize a portion of its customer success portfolio by attaching high-value success offers to product sales. The goal was to create a new revenue stream to help offset increasing costs by reworking its lead-to-order process.